Digital marketing can be overwhelming to many business owners, especially because so many tools are available. In this episode, Liz Cortes joins us to give effective strategies on how to use these digital marketing tools to our advantage. Liz Cortes has worked full-time with her husband at RebelFish Local marketing agency in San Diego for 7 years. They help local businesses get more traffic with local SEO and Google Ads. Agency life was great, but they wanted their client’s websites and landing pages to convert better so they upped their copywriting skills and became StoryBrand Guides. This poured fuel on the fire of their traffic strategies for clients and it helped them grow 30% last year. Tune in to boost your brand’s online presence now!
[00:01 - 03:23] Opening Segment
[03:24 - 14:41] Increasing Brand Awareness
[14:41 - 23:49] Converting Leads to Clients
[23:50 - 26:00] Closing Segment
Connect with Liz! Visit her website and follow her on Instagram and LinkedIn. Want more local SEO strategies? Head over to the RebelFish Local website for Liz’s mini course!
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Tweetable Quotes
“You can offer everything, just don't put it up online that you do everything because then that's confusing.” - Liz Cortes
“You stay focused, and you're going get more clients, patients, or customers that are the ideal ones you want to work with. You're going to repel the ones you don't want to work with.” - Liz Cortes
“Get in a community, listen to podcasts like this, reach out to people in your industry or other industries, and try out other marketing strategies. I know you'll grow your business to what you want it to be.” - Liz Cortes